As an affiliate manager the success of your business relies heavily on the commission rates being paid to affiliates and the terms you negotiate with your partners can make or…
As a tracking solution with years of experience running programs for online casinos, we’ve learned that behind the success of certain games is a lot of science and data. Understanding…
Over the last few decades the affiliate channel has evolved to encompass a wide range of traffic sources. Whereas affiliates tended to rely on organic traffic from Search Engines in…
Discover the secrets behind WPT Global‘s remarkable success in boosting their active affiliate base by 30% through their partnership with Cellxpert. Uncover how their strategic migration to Cellxpert’s advanced tracking…
One of the biggest things an affiliate manager has to master is how to craft irresistible offers to entice affiliates to stay loyal and keep sending new customers. With a…
As the year wraps up, evaluating your affiliate program is pivotal for its growth. Our comprehensive guide walks you through the process, leveraging Cellxperts’ real-time reporting suite to guide Affiliate…
In the iGaming industry, affiliates play a pivotal role in driving user traffic and generating revenue and most programs will seek to work with several Pay-Per-Click (PPC) affiliates to boost…
In a recent webinar Cellxpert curated and hosted with Affiverse, our CEO, Assaf Dor discussed the impending cookie deprecation position and its consequences for affiliates, advertisers, and tracking platforms alike. …