In the iGaming industry, affiliates play a pivotal role in driving user traffic and generating revenue and most programs will seek to work with several Pay-Per-Click (PPC) affiliates to boost…
In a recent webinar Cellxpert curated and hosted with Affiverse, our CEO, Assaf Dor discussed the impending cookie deprecation position and its consequences for affiliates, advertisers, and tracking platforms alike. …
Starting an affiliate program is a fantastic way to expand your business and reach a wider audience. However, recruiting quality new affiliates into your program can be a challenging task. …
Affiliate marketing, like any other marketing channel, requires a well-thought-out strategy, continuous monitoring, and optimization to ensure continued success. Key Performance Indicators (KPIs) play a pivotal role in this process,…
Affiliate marketing is a powerful way to expand the reach of iGaming companies and boost revenue through a network of partners. However, finding and recruiting high-quality affiliates can be a…
The term “cookie deprecation” has been causing quite a stir with several updates being made by browsers and a lot of talk about changes that could affect affiliates and program…
This case study delves into how Campeon Gaming significantly improved its affiliate program by an impressive 30% in just a few months through a strategic partnership with Cellxpert. Meet the…
As an affiliate program manager, you understand the vital role that your affiliate tracking technology plays in the success of your affiliate marketing efforts. Affiliate tracking technology is the backbone…
Onboarding your new partner, whether it be an affiliate, influencer, ambassador or anyone in between, is the first step in your joint journey. As the first move in a hopefully…