Data analytics drives iGaming success in today’s competitive market. It’s the key to effective affiliate program optimization, player engagement, and revenue growth. But operators face the challenge of extracting actionable…
Many iGaming operators are now juggling multiple verticals like online casinos, sportsbooks, Sweepstakes, lottery, poker, and bingo, all under one platform. This expansion, while potentially profitable, creates complexities as each…
The complicated truth about affiliate marketing programs is that you don’t just launch one and expect loyalty from marketers. Instead, it takes proactive strategies to build a program that inspires…
The vast online sports betting industry is projected to reach about $64.82 billion by 2029. This means the sector might grow at an annual rate of 7.49%, with user numbers…
The global online lottery market size is expected to grow to $22.04 billion by 2029. Meanwhile, the number of users might skyrocket to 42.1 million by the same year. But…
Affiliate technology is the cornerstone of many industries, including iGaming, finance, and eCommerce. An affiliate marketing program connects businesses with affiliates to promote their products or services for a commission.…
Managing affiliate payments efficiently is crucial for businesses to maintain strong partnerships. Outdated manual systems aren’t efficient enough to keep up with the pace of modern affiliate programs, where rapid…
As the year wraps up, evaluating your affiliate program is pivotal for its growth. Our comprehensive guide walks you through the process, leveraging Cellxperts’ real-time reporting suite to guide Affiliate…
This week we’re heading behind the curtain of Cellxpert’s product development team to interview Arina Tokolenko as she shares more about how the product team works and why customer feedback…
The realm of iGaming affiliate marketing is in a perpetual state of evolution, propelled forward by technological innovations, regulatory shifts, and ever-changing consumer preferences. As we step closer towards a…
