This year we’re starting out by taking a moment to quiz our CEO, Assaf Dor, about where he thinks affiliate managers should be focusing their time and effort to grow…
This week we’re heading behind the curtain of Cellxpert’s product development team to interview Arina Tokolenko as she shares more about how the product team works and why customer feedback…
The realm of iGaming affiliate marketing is in a perpetual state of evolution, propelled forward by technological innovations, regulatory shifts, and ever-changing consumer preferences. As we step closer towards a…
In the iGaming industry, affiliates play a pivotal role in driving user traffic and generating revenue and most programs will seek to work with several Pay-Per-Click (PPC) affiliates to boost…
In a recent webinar Cellxpert curated and hosted with Affiverse, our CEO, Assaf Dor discussed the impending cookie deprecation position and its consequences for affiliates, advertisers, and tracking platforms alike. …
Starting an affiliate program is a fantastic way to expand your business and reach a wider audience. However, recruiting quality new affiliates into your program can be a challenging task. …
Affiliate marketing, like any other marketing channel, requires a well-thought-out strategy, continuous monitoring, and optimization to ensure continued success. Key Performance Indicators (KPIs) play a pivotal role in this process,…
Reaching out to potential affiliates for your program can be a challenging task. You need to create an impactful first impression while showcasing the value of your affiliate program, all…
Affiliate marketing is a powerful way to expand the reach of iGaming companies and boost revenue through a network of partners. However, finding and recruiting high-quality affiliates can be a…
The term “cookie deprecation” has been causing quite a stir with several updates being made by browsers and a lot of talk about changes that could affect affiliates and program…